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What Happens If You Don’t Take the SAT?

(Updated for 2025–2026 Admissions) Many colleges and universities have made the SAT and ACT tests optional for applicants - a...
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Do College Application Essays Matter?

We live and die by our stories. They are what allows us to differentiate ourselves, our products, and our companies....
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The Ultimate Guide to College Application Strategy

Why great grades alone aren't enough—and how to stand out in a competitive admissions landscape Introduction: What Is a College...
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Lessons from The Costco Essay

How to Write Your Own Costco Essay: A Breakdown of Brittany Stinson's Famous Personal Statement When Brittany Stinson’s now-famous essay...
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What to Expect At the Airport When Moving to the U.S. for College

Moving to the U.S. for college is an exciting leap into a new chapter of your life, filled with new...
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The Most Competitive Admissions Season Ever?

Every year, the rumor circulates: This is the most competitive admissions season ever. The rumor is inspired by all of...
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